Charitabl

Charitabl approached us with an ambitious goal to revolutionise the way people donate to charities by creating a platform that combines real-time transparency, AI-powered assistance, and secure, flexible donation processes. With a focus on trust, ease of use, and community engagement, Charitabl needed a seamless user experience across both web and mobile platforms, along with a robust backend infrastructure to support donations for both individuals (B2C) and corporate partners (B2B).

WHAT WE DID

UI UX Design
Secure Payment Processes
Website Development
iOS App
Android App
Business Parter Portal for Corporates
SEO & Marketing Optimisation

Our task was to design and develop a scalable digital ecosystem that would reshape how charities receive and manage donations.

UI/UX DESIGN

Designed an user-friendly interface that simplifies the donation process for both individuals and charitable organisations.
Developed responsive, consistent designs and full user journeys for website, native iOS app, and native Android app, ensuring consistent user experience at all times.
Utilised Figma for a collaborative design process and design workshops, ensuring speed-to-market and real-time iteration and feedback processes.

WEBSITE DEVELOPMENT

Built a responsive, optimised website using Django Python to enhance accessibility and engagement.
Ensured real-time integration with mobile applications and backend systems for a cohesive user experience.

NATIVE MOBILE APPS

Developed fully native iOS and Android apps to enable donors to contribute effortlessly from anywhere, anytime.
Integrated real-time donation tracking, impact reports, and AI-driven recommendations for a personalised giving experience.

AI-POWERED DONATION ASSISTANT

Developed a smart AI-driven assistant that provides personalised donation recommendations based on user preferences and charitable interests.
Streamlined the giving process by guiding donors toward causes that align with their values, enhancing both user satisfaction and charitable impact.

SECURE PAYMENT PROCESSING

Implemented encrypted, multi-currency transaction support to provide a secure and flexible donation process.
Integrated with trusted payment gateways to facilitate future growth into global giving with confidence.

B2B PARTNER PORTAL

Developed a custom-built portal for corporate partners to manage CSR initiatives, track employee contributions, and create tailored donation programs.
Enabled charities to manage fundraising campaigns, donor engagement, and reporting in a centralised dashboard.

SEO & ASO STRATEGY

Conducted in-depth keyword research and optimisation to increase Charitabl’s visibility in search rankings.
Enhanced App Store and Google Play Store listings with compelling descriptions and optimised metadata to drive downloads.

GRAPHIC DESIGN & BRANDING

Created visually appealing assets for web, mobile, and app store listings, aligning with Charitabl’s mission and brand identity.
Designed banners, promotional materials, and marketing collateral to enhance engagement and attract donors.

GO-TO-MARKET & CONTENT MARKETING

Developed an engaging Go-To-Market strategy to being building a community around impactful giving.
Created shareable content that highlights donation success stories, charity initiatives, and the real-world impact of contributions.

Alkye takes all the stress and complication out of the tech side of our business, they are reliable, trustworthy and hardworking. We're a face paced tech start-up that needs agility and competency to drive us forward. Alkye has helped structure us for face paced growth by taking on all the systems, technology and digital marketing side of our business.

Mike GoreCEO

Tools utilised in this case study

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